Samsung Electronics has unveiled its latest smartwatch lineup, the Galaxy Watch 8 and Galaxy Watch 8 Classic, featuring Google’s Wear OS 6 operating system with built-in Gemini AI chatbot functionality. The devices represent Samsung’s continued effort to compete with Apple in the smartwatch market, with the AI assistant accessible through voice commands or a dedicated button on the watch.
Key product details: The new Galaxy Watch series includes two models priced at different tiers for varying consumer needs.
What you should know: Samsung simultaneously announced new foldable phones alongside the smartwatch launch, indicating a broader product refresh strategy.
Why this matters: Samsung’s integration of Google’s latest AI technology positions the company to better compete against Apple’s dominant position in the smartwatch market, while the built-in Gemini AI represents a significant step toward more intelligent wearable devices that can handle complex user interactions directly on the wrist.
Competitive landscape: The smartwatch market remains heavily dominated by Apple, making Samsung’s AI-enhanced approach a strategic differentiator in attracting consumers seeking advanced functionality beyond basic fitness tracking and notifications.